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INXPO Joins Marketo for Marketing Nation Online: The Next Era

INXPO’s Online Events Platform to help drive engagement with 30,000 virtual attendees

Chicago, IL - August 14, 2015

INXPO, a Marketo LaunchPoint® partner and leading enterprise video communications platform, will power this year’s Marketo Marketing Nation Online Conference: The Next Era. On September 2nd from 9:30am to 1:30pm PT 30,000 marketers will converge on INXPO’s award-winning integrated Online Events Platform to learn about the latest industry developments – all from the comfort of their computer screens.

As part of the conference’s more than 35 sessions of curated content, Emma Meyer, Executive Producer at INXPO and customer Mary Beth Micucci, Director of Digital Events at HIMSS Media will present on online events. Their session, titled “5 Virtual Event Myths Debunked,” will explain how HIMSS, a dynamic media organization serving the healthcare industry, is successfully running virtual events in order to better connect with its audience.

“Marketo is excited to run one of marketing’s largest online conferences, which is now global this year,” commented Heidi Bullock, Vice President of Demand Generation at Marketo. “The conference includes high quality video and presentations, audience engagement capabilities, and valuable data, all of which contribute to a successful, personalized virtual experience powered by INXPO.”

Malcolm Lotzof, CEO of INXPO commented, “It is an honor to power Marketo’s online event. Joint customers like HIMSS are already benefiting from our combined platforms, and INXPO looks forward to helping Marketo to achieve further virtual event success.”

To register for Marketing Nation Online, please click here.

About Marketo

Marketo provides the leading marketing software and solutions designed to help marketers master the art and science of digital marketing. Through a unique combination of innovation and expertise, Marketo is focused solely on helping marketers keep pace in an ever-changing digital world. Spanning today's digital, social, mobile and offline channels, Marketo's Engagement Marketing Platform powers a set of breakthrough marketing automation and marketing management applications to help marketers tackle all aspects of digital marketing from the planning and orchestration of marketing activities to the delivery of personalized interactions that can be optimized in real-time. Marketo's applications are known for their ease-of-use, and are complemented by the Marketing Nation®, a thriving network of more than 450 third-party solutions through our LaunchPoint® ecosystem and over 50,000 marketers who share and learn from each other to grow their collective marketing expertise. The result for modern marketers is unprecedented agility and superior results. Headquartered in San Mateo, CA with offices in Europe, Australia and Japan, Marketo serves as a strategic marketing partner to more than 4,100 large enterprises and fast-growing small companies across a wide variety of industries. For more information, visit www.marketo.com.

About INXPO

INXPO is an enterprise video platform built upon a secure, reliable and scalable foundation that has powered thousands of events and touched millions of users. From fully branded webcasts or online events, to enterprise video portals, our versatile products empower our clients to authentically reach their audiences. Built for marketing, corporate communications, sales enablement and training, our technology delivers engaging video experiences. Many of the world’s leading brands trust INXPO to extend their reach, drive engagement and maximize ROI while meeting their business goals. Our customers include market leaders such as Aon, Cisco, Hyatt, IBM, Microsoft and several others.

To learn more about how INXPO can fit into your organization's communications strategy contact us at contactus@inxpo.com or call us at (312) 962-3708.