Marketing: Grow Your Pipline

Generate more leads, nurture and improve lead quality, move prospects through the sales cycle with Product Launches and User Conferences.

Intrado Marketing Solution: Lead Generation & Lead Nurturing

Lead Generation & Lead Nurturing

Cut through the noise and capture the attention of prospective customers with live and on-demand video content including engaging interactive capabilities.

  • Target your audience
  • Increase awareness
  • Generate new leads

Product Launches & Feature Updates

Provide the information your customers, prospects, and partners need to make buying decisions and remain loyal, getting the most value from your solutions.

  • Educate potential buyers
  • Inform hard to reach customers
  • Create partner mindshare
Intrado Marketing Solution: Product Launches & Feature Updates
Intrado Marketing Solution: User Conferences & Thought Leadership

User Conferences & Thought Leadership

Bring together customers, industry experts, and other strategic stakeholders to foster a healthy and growing community for your solutions.

  • Share best practices amongst customers
  • Gather feedback from users
  • Keep the market informed about your solutions

Case Study: VMware

vFORUM ONLINE - Annual global user conference


VMware showcases it’s cross-technology offerings every year in a vForum, they sought to increase attendance and pipeline to generate higher revenue.


Create a virtual event experience VMware vFORUM Online, with additional audience acquisition and engagement elements to generate new leads with high registration to attendance conversion.